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IATI - Israel Advanced Technology Industries
IATI - Israel Advanced Technology Industries
IATI News & Events Events Calendar Channel Marketing : Automation - trends, tools and case studies

Channel Marketing : Automation - trends, tools and case studies

Sep. 14, 2014

Channel Marketing Automation - trends, tools and case studies

  •  to 

  •  

    Google Campus TLV

    98 Yigal Alon st., Electra tower, 34th floor, Events Zone, Tel Aviv-Yafo (map)

     

  • Channel Marketing Automation allows companies to leverage their channel partners reach by implementing to & through partner communication methods and technology. Such automation also empowers a multi-channel and multi-touch approach and enables KPI's and ROI measurement. 

    In this session, Daniel Nissan, CEO of StructuredWeb USA, a Channel Marketing Automation platform, will share methodologies, case studies, trends and best practices. 

    We will discuss how to:  

    •  Drive Demand - help partners generate leads

    •  Increase Partner Participation - improve partner engagement

    •  Build Campaigns Faster - content management tools

    •  Increase Conversion - automate lead nurturing to convert leads into sales

    • Streamline Operations - Connect all the elements of your channel marketing programs

    •  Leverage mobile marketing for channels, use MDF automation and go social 

    We will meet at 9:30 for snacks & networking and start the session and 9:50.

    This session is relevant for - channel marketeers and marketeers at large as well as channel managers, partner program managers, channel lovers, business development and anyone interested in channel marketing and channel automation. 

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