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IATI - Israel Advanced Technology Industries
IATI - Israel Advanced Technology Industries
IATI News & Events Events Calendar When to Hire (or fire) your Marketing Manager

When to Hire (or fire) your Marketing Manager

Feb. 24, 2015

When it comes to marketing, there are four stages in a startup's evolution, each require different marketing strategies, skills and tools.

You are either in product/market test phase, preparing for launch, looking to optimize or break into new markets. Each phase requires a different approach to marketing and a different type of marketing manager.

So here is your guide to who to hire (or fire) and when.

 

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