CallVU's solution for ‘customer service blues’ won IATI & Mastercard Israel Tech AwardDec. 18, 2013
With so many companies outsourcing and offloading their customer service to third parties – often halfway around the world – customers often feel more confused after a conversation with a help representative than they did before they sought assistance with their problem.
To that end, Israeli start-up CallVU has developed a system where a help seeker can actually see what the person on the other end of the phone is talking about. Designed for mobile phone users, CallVU integrates the direct contact of a phone conversation with the clarity of images on a web site. And last month, the company won a major start-up competition.
CallVU is one of those “of course” ideas – and has so much potential that the system recently won $25,000 in the second annual MasterCard Israel Technology Award. The prize is awarded to companies with innovative products or services that can help consumers and retailers alike, and CallVU, which takes the sting out of what many consumers consider to be a generally painful process, fits the bill.
Besides the cash prize, CallVU will join a financial technology accelerator program run by the international financial organization, Citi. The Tel Aviv-based accelerator provides mentoring and support from Citi professionals to enhance its product or service, market approach and more. In addition, CallVU will have the chance to develop contacts in the tech industry with a free one year membership in the Israel Advanced Technology Industry (IATI) association, which sponsors, among other things, Israel’s largest annual technology show.
For the full story on The Times Of Israel click here.