Channel Marketing Automation allows companies to leverage their channel partners reach by implementing to & through partner communication methods and technology. Such automation also empowers a multi-channel and multi-touch approach and enables KPI's and ROI measurement. 

In this session, Daniel Nissan, CEO of StructuredWeb USA, a Channel Marketing Automation platform, will share methodologies, case studies, trends and best practices. 

We will discuss how to:  

•  Drive Demand - help partners generate leads

•  Increase Partner Participation - improve partner engagement

•  Build Campaigns Faster - content management tools

•  Increase Conversion - automate lead nurturing to convert leads into sales

• Streamline Operations - Connect all the elements of your channel marketing programs

•  Leverage mobile marketing for channels, use MDF automation and go social 

We will meet at 9:30 for snacks & networking and start the session and 9:50.

This session is relevant for - channel marketeers and marketeers at large as well as channel managers, partner program managers, channel lovers, business development and anyone interested in channel marketing and channel automation.